There is no Planet B: Why We Joined 1% for the Planet.

In an era where extreme temperatures are increasing and the planet is warming, it has become crucial for businesses to take responsibility for their impact. Recognizing this imperative, we have joined 1% for the Planet as a member. This means our placed candidates can empower organizations ATB will donate to as part of our commitment to give 1% of our annual revenue to environmental and animal welfare causes.

As an Aussie, I watched in horror during the Southern summer of 2020 as the country went up in flames: 94,000 square miles BURNED, 34 people DIED, and THREE BILLION terrestrial vertebrates were KILLED. Like many others, we were called to action and donated to various environmental organizations and animal rescue groups.  Now, as a member of 1% for the Planet, our contributions are amplified by joining forces with a global network of like-minded individuals, businesses, and nonprofits.

One of the most compelling aspects of joining 1% for the Planet is the assurance that our donations will directly support tangible environmental and animal welfare projects. Through careful vetting and selection, the organization ensures that every dollar we contribute goes towards high-impact initiatives such as reforestation, wildlife conservation, clean energy initiatives, and more. By aligning our candidates’ directives with proven projects, we can be confident that their choices, and our contributions, are making a meaningful difference.

Transparency and accountability are essential in today’s business landscape. By becoming a member of 1% for the Planet, we reinforce our commitment to being a responsible business citizen. Through the organization’s rigorous certification process, we demonstrate our dedication to transparency, ensuring that our candidates can trust that our environmental claims are backed by action.

Joining 1% for the Planet also allows us to engage our stakeholders in our sustainability journey. By sharing our participation and the causes we support, we can inspire our candidates, clients, and colleagues to make a positive impact.

Joining 1% for the Planet is not just a token gesture but a commitment to building a sustainable future. By dedicating a portion of our sales to environmental causes, we are taking concrete steps to mitigate our environmental impact and contribute to a healthier planet. We can drive positive change and inspire others to follow suit through collaboration, transparency, and engagement. Joining 1% for the Planet is an investment in our collective future and a testament to our commitment to responsible business practices, and we hope you will be inspired to act on this critically important journey.